Answer Engine Optimization (AEO): What Lagos Brands Need to Know in 2025

In 2025, digital marketing is undergoing a profound shift. Traditional SEO is no longer the final destination. As AI-driven assistants like ChatGPT, Google Gemini, and Alexa become central to search behavior, a new form of search visibility is rising—Answer Engine Optimization (AEO). For brands in Lagos, adapting early to AEO can be the key to […]